Ad Writing Best Practices. Write Better PPC Ads.
March 8th, 2010
2 comments
Ad Writing Best Practices. Write Better PPC Ads.
- Include the keyword in the title and description.
- Make sure the title and description are relevant to all keywords.
- Distinguish your product or service from competitors (e.g. “official store” or “free shipping” or “free webhosting”).
- Choose a landing page (URL) other than the home page if it is more specific to the ad.
- If you only provide service in certain areas, include your location (e.g. “SEO in Seattle”).
Recent visits to the site (search terms):
- write better ppc (1)
- write better PPC ads (1)
Tags: SEO, Useful, landing page, Search Engine Optimization, best practices, Seattle, ppc, free shipping
Categories: Search Engine Optimization, Useful










































Recent Comments