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Keywords are the most important Search Engine Optimization element.

September 1st, 2010 Seo blog in Seattle No comments

The online arena is growing at a rapid pace every single day and has come to become a platform where you can get it all from tattoo designs to passport generation forms. And all those familiar with the internet, know this all to well. Making business online is the talk of the day and many entrepreneurs are just encashing this increasing demand for products and services online. Today’s people buy and sell a lot over the world wide web, but to get enough dough from your site and to make it a success, you got to attract people to your shop, that is, your website.

Now, if you thought that’s anyways easy, you got to rethink. Much contrary to what you thought, this is not at all easy to achieve and it does take up a whole lot of thinking and planning. With so many websites competing today to attract web-users to their domain, it becomes all the more challenging to make them come to your website first and avail your services or products. In a medium as fast and advanced as the internet, you have to really work hard to stand out in the crowd and take the cake.

It is practically impossible to be unaware of the word “search engine” for someone who uses the internet. Every internet user has gone to a search engine at some point of time or the other. Whenever you are looking for something, say for instance, customized golf bags. What you do is simple – you just go to any of those leading search engines and type your required item on the search box. And there you are with a huge list of websites that offer you all you want to know about customized golf bags.

Now usually with a plethora of websites right before you, you tend to click on the first link in the result page. That is the most common impulse. Websites which rank low and appear in the twelfth or thirteenth page in the search engine, they are unlikely to get any user to visit their site. So of course, being a website owner, you would want your website to come right at the top of the first page or at least somewhere in the first page.

This is exactly what Search engine optimization helps you achieve. The search engines primarily keep hunting for one thing in a webpage – the keywords . It is these keywords that act as a gateway to your site because people can find your site by typing these keywords in search engines. Hence, selecting and incorporating the right keywords in the right amount is extremely important. For this, you first need to decide on the keywords that you think web-users would type to get to your site, the ones you are going to integrate in the body of your website.

Know your site well. What is your site all about? If it is a site on Health and Beauty, keywords can be words like ‘Health’, ‘Beauty’, ‘weight loss’, ‘Aloe Vera’, ‘nutrition’, ‘Skin Care‘, ‘vitamins’, ‘ diet‘ and many more. It is very important to choose good keywords – keywords that are mostly typed in search engines. However, it is always wise to choose simple keywords which have minimum or zero chances of being misspelled. Now once you have decided on the keywords for your website, you are one step up towards optimizing your site for search engine ranking.

But even that would not suffice and assure you a good search engine position. Identifying the right keywords for your site is a great start, but there still remains a lot to be done. Of course you want all your chosen keywords and all other relevant keywords to appear on the site. Well, that is fine as long as you know how to go about it and what the search engines want. It is often hard to please the search engines, for these are too clever and keep looking for very specific aspects in a webpage.

The keywords must always feature within the body-text of a website. But you should not just keep repeating the same keywords over and over again. Filling up pages with excessive unnecessary keywords is considered an unjust effort by search engines and the value of your website crumbles automatically. In this, chances of getting a high listing are nil. For high ranking, your website must have lots of content and relevant text.

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Seo and Google. Avoidable ways of getting listed on Google.

August 31st, 2010 Seo blog in Seattle No comments

Everybody, simply everybody with a website wants to be listed on .

logo_google

And why not, it is after all the most popular search engine used by millions of people all over the world, the doorway between you and thousands and thousands of visitors who will flock to your website once they spot you, and isn’t the main purpose of putting up a website just that ? Although getting listed isn’t the only thing required for you to get visitors, you also want a good rating, a high ranking which will put you in the spotlight and will give you the opportunity to be noticed. But perhaps your site is new on the block, maybe you think it’s too small a fry to be picked up by . Relax that isn’t even an issue, just sit back and look at all the options you have.

First of all, let us clear out a fundamental point. There are, as you probably know, two ways of doing things, namely the right way and the wrong way. Now, although the wrong way is clearly wrong it is of some importance that we know it thoroughly so as to avoid it completely.

Following are, to put it politely, the avoidable ways of getting listed on Google.

provides it’s users with a way to put their URL’s in queue for crawling at http://www.google.com/addurl.html. Now the utter failure of this method probably has a little to do with the mechanics of the process. You see, once you have typed your website’s address into the space available here it is put in a queue (behind oodles and oodles of other pages) for the GoogleBot to, well, crawl. Anything can happen after this. For one, your site might not get crawled, or suppose it dos get crawled (which in itself is about a million in one possibility) it might not be indexed by (!) So ultimately there’s no telling where that URL of yours will end up going. But I am guessing wherever it goes it won’t go anywhere near the first few pages of search results. So in other words this way is a complete waste of time. No one has really benefited from it, and if you ask me no one ever will.

And now the more likely way to be listed by .

If you want to notch up to that coveted spot on then simply crawl another site. You know what they say about girls, go gaga over them and they don’t cut you an inch of slack, but ignore them and go to someone else and they’ll be eating right out of your hands, well believe it or not that principle works here too, only in a less jealous fashion that is. Once you put up your URL on some other site it might chance to be spotted by GoogleBot and followed upon. That chance following up will be your golden ticket to .

So, here’s what you can do, you can either put up your URL in like a million different sites or you can use a little sense and put it up on a few popular sites which will fetch you the sort of traffic even a couple of dozen others won’t. Pick a few sites like Amazon.com to plant your flag into, and soon you’ll sink your teeth right in to Google itself.

I know what you are thinking; you are probably wondering just how you will manage to get these larger sites to put you up and in the course grudging me for putting you on the same chase yet again. But don’t worry I promise it’s not as hard as it sounds. Just get yourself into a few discussion sites and forums and get involved in discussions about related topics; only put your hyperlink along with your signature.

Statutory Warning: don’t try and get prompt results by pulling smart alec’ish tricks like typing in your hyperlink and adding a jerky GO HERE! caption. That won’t help you earn anything besides a good whack from the moderator’s of the site. Invest some time into this and really participate in the discussions, once you do that you will earn the liberty of sharing your URL with others.

If you have a certain amount of flair for writing and are proficient with words then you have an advantage over others like you. Believe it or not you can put this talent in line to work on your behalf.

Write a few well researched well planned out articles about topics which might appeal to your targeted market. As in the previous method there are no shortcuts here and nothing, absolutely nothing, besides quality content will do you any good. Try and act smart, copy paste from elsewhere or simply try to get away with a badly done job and you will be at the receiving end of a royal brush-off from readers and editors.

Writing an article is really not as hard as it sounds. Since it’s about your specific line a little research wouldn’t really cost you much time or labor. Record your results, go ahead experiment with a few situations, come up with hypothetical situations to explain particular problems and provide your analysis or solution for them. Once you have done a good job (and believe me when I say you will know when you have done a good job) proudly provide your own name and hyperlink of your site at the end of the article.

If out of the two procedures we have discussed today you choose to use the second one, that is to write articles, then here are a few additional tips. A common phenomenon seen amongst most first time writers is their propensity to quit after writing the very first article, which usually convinces them of how completely incapable they are of the task. Do not get bogged down by similar thoughts. Keep writing even if you think your efforts are not as good as you would like them to be. The more you write the finer your skills will get, the easier it will be for you to express yourself and in no time your articles will be scooped up by editors for their own sites. The more number of such sites you are included into the greater number of means of letting your link be known to people. As your popularity increases so will your chances of being put up by . Good Luck with SEO!

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Domain names (tld). free domain names

August 31st, 2010 Seo blog in Seattle No comments

Without a domain name, a person does not have a suitable way to find a website. The only problem is Domain names cost money. Granted, if a person is operating one or two sites, the cost of a domain name, (which ranges from $1.00 to $35), probably isn’t too steep. However, what if one is an avid marketer, making profit from hundreds of sites? Even the minimum in domain name fees can add up. This is why Internet marketing gurus might want to signing up for free Domain names. Three types of free domain name exist: third level Domain names, first level domain names with lesser used extensions and first level Domain names with traditional extensions.

The first type of free domain name is known as a third level domain name. This is a domain name that is commonly distributed by free web hosting companies or affiliate programs. Yet, there is a downside to this type of domain name. This downside involves the first level domain name, (usually the company’s name), having to be a part of the third level domain name. For example, a website created with Geocities.

If a webmaster chooses ‘web hosting’ as their third level domain name, the following would be the syntax: Geocities.com/webhosting. Such a domain name is not very convenient for potential visitors, so webmasters may want to redirecting these types of URLs to other versions of free Domain names.

The second type of free domain name is a first level domain name that contains an extension that is not as popular in the Internet world. Examples are the types of free Domain names offered by Dot.tk or Free Domain.co. The extensions offered from these companies are .tk and .co.nr, respectively. These are far from a .com or a .net, but they are not as cumbersome to use as a third level domain name. The main key

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