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Domain names (tld). cybersquatting and your domain name

September 1st, 2010 Seo blog in Seattle No comments

When it comes to Domain names, don’t think that you only need to worry about the ones that you registered. This is because with the phenomenon of cybersquatting, Domain names that are similar to your company’s trademark could be registered to unscrupulous webmasters, intending to use them in bad faith. What happens is once the cybersquatter has gotten sales or Adsense clicks from their domain , they will try to sell it to the original entity holding the trademark. When things get to this point, the price is significantly higher, sometimes even thousands of dollars. This is despite the fact that the individual or organization buying the domain originally had the rights to it in the first place.

So, how does a company protect themselves from cybersquatting? Well, first they need to be aware of whether or not Domain names related to their trademark are being registered and used in bad faith. The best way to do this is to sign up for Google Alerts. This is a service that allows individuals or organizations to track any websites, comments, articles, etc. that are being made about their website or brand.

If they receive an alert that shows a domain that is similar to their trademark, they could be dealing with a potential cybersquatter. The keyword of course is ‘potential.’ The person may not have any intention on selling the domain back, though they are still using it in an illegal manner.

Either way, website owners can exercise their right to an arbitration proceeding if they found their trademark has been used in bad faith. The type of arbitration proceeding that is the most common for domain disputes is called Uniform Domain Name Dispute Resolution Policy. This process can allow disputes to be settled out of court through an ICANN-approved UDRP provider.

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Domain names (tld). free domain names

August 31st, 2010 Seo blog in Seattle No comments

Without a domain , a person does not have a suitable way to find a website. The only problem is Domain names cost money. Granted, if a person is operating one or two sites, the cost of a domain , (which ranges from $1.00 to $35), probably isn’t too steep. However, what if one is an avid marketer, making profit from hundreds of sites? Even the minimum in domain fees can add up. This is why Internet marketing gurus might want to consider signing up for free Domain names. Three types of free domain exist: third level Domain names, first level domain names with lesser used extensions and first level Domain names with traditional extensions.

The first type of free domain is known as a third level domain . This is a domain that is commonly distributed by free web hosting companies or affiliate programs. Yet, there is a downside to this type of domain . This downside involves the first level domain , (usually the company’s ), having to be a part of the third level domain . For example, consider a website created with Geocities.

If a webmaster chooses ‘web hosting’ as their third level domain , the following would be the syntax: Geocities.com/webhosting. Such a domain is not very convenient for potential visitors, so webmasters may want to consider redirecting these types of URLs to other versions of free Domain names.

The second type of free domain is a first level domain that contains an extension that is not as popular in the Internet world. Examples are the types of free Domain names offered by Dot.tk or Free Domain.co. The extensions offered from these companies are .tk and .co.nr, respectively. These are far from a .com or a .net, but they are not as cumbersome to use as a third level domain . The main key

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Domain names (tld). choosing the right domain name

August 31st, 2010 Seo blog in Seattle No comments

Domain names are to websites as book covers are to novels. If they are not interesting enough, or don’t properly convey what a website is about, visitor will have no desire to enter them in their browsers. Yet, excessive creativity doesn’t make for a good domain either. Why is this so? It’s because if a domain is creative but not keyword-rich, search engine bots won’t be able to index it in search engine listings. So, ultimately, your domain must be both catchy yet search engine optimized. This article will explain how you can achieve both objectives.

First and foremost you will need to find a popular search engine keyword that can be incorporated into your domain . A keyword analyzer can help you in this task. These can be found pretty easily with a basic search engine query. When you find one, enter in a keyword that best summarizes the purpose of your website. The keyword analyzer will return different versions of this keyword. If the more specific instances can also fit within the nature of your website, choose one. This is because when it comes to Search engine optimization, more specific keywords are better since they are less likely to be used by other webmasters.

Now you can start selecting your actual domain . Most domain companies will allow you to see whether or not your domain is available. If it is not available, it will return a list of recommended Domain names. Take advantage of this tool by first entering your selected keyword. If your keyword as a domain is not available, consider the suggestions the domain company gives. If the main keyword is still included in these suggestions and it ends with .com, consider it. Otherwise, you will have to be more creative.

For example, you can use ‘filler’ words, numbers or phrases within your domain to still include your selected keyword.
Fillers could be ‘a,’ ‘an’ or ‘the.’ Search engines tend to not look at these words, so you still have a good shot at getting indexed while having a domain that is memorable and catchy. You can also consider fillers at the end of a phrase, such as ’101′.

What if you do these things and you still can’t get .com? Well, there are some situations where it is better to stick with a lesser-used extension because the keyword is just that popular. Extensions that still get noticed include .net, .biz and .org. Additionally, you can also consider using country or state-based extensions if you don’t mind international or local-based marketing. It’s better to be number 1 in France’s version of Google than to be number 200 or worse in America’s version of Google.

In conclusion, choosing a domain that will get the right buzz from both humans and search engines doesn’t have to be hard. The keyword analyzer will help you with 90% of your domain , while your wit with fillers can help you the other 10%. And, if after an immense amount of pondering, you still can’t get the .com, you can opt for other extensions.

Don’t forget Submit your domain to our Free Web Link directory! ;)

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