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Our blog posts tagged ‘webmasters

Domain names (tld). domain name hacks

February 1st, 2012 Seo blog in Seattle No comments

Traditional Domain names consist of a word or phrase that describes a website followed by an extension. Extensions can be .com, .net or country-based such as .fr or .jp. So, if this is the case, how can Domain names like blo.gs or del.icio.us exist? It’s because a domain name doesn’t have to follow a traditional format. When it is created in the manner demonstrated above, it is called a domain name hack. With a domain name hack, a domain name spells out a ‘word’ by using a combination of periods and less popular country-based or state-based extensions.

Now, if you think a domain name hack is a simply a trick created by spammers and/or webmasters with no life, think again. Yahoo obtained the rights to both blo.gs and del.icio.us, despite their unusual-looking format. There are also popular organizations that are actually known by domain name hacks. Examples include who.is, (a site that lets a webmaster know the specifics behind a domain name and their associated website), and whocalled.us, (a site that allows consumers to list the numbers of telemarketers). Even other countries use domain name hacks in their own languages. Consider Germany’s popular Schokola.de, (which means chocolate in English).

So, does this mean webmasters should consider using domain name hacks? The answer is it depends. It is important to remember that while domain name hacks are witty, many of them can be inconvenient for web surfers. Some may even wonder if the site is legitimate, since the most common extensions are .com, .net, .org and .biz. However, since there are domain name hacks that still receive a healthy amount of traffic, it is possible that website visitors might overlook how a domain name hack is titled if the site it is pointing to proves to be worthwhile. There is also the option of having a second more normal-looking domain name point to a domain name hack. This

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Domain names (tld). local marketing with geodomains

January 29th, 2012 Seo blog in Seattle No comments

A webmaster increases their chances of getting a high search engine listing by including a popular keyword in their domain name. However, if a keyword is too popular, including it in a domain name means nothing, even if the website it’s pointing to is also optimized. This is why most Internet marketing gurus suggest that Domain names as well as their corresponding websites use more specific keywords that aren’t as competitive. One of the best ways to do this is to include keywords based on geography. When such a keyword is used in a domain name, it is known as a geodomain.

Geodomains are highly used in the tourism industry. For example, if a person visits Maryland.com, they will see a site that offers information on what a tourist can do if they are planning a trip to Maryland. However, this should not dissuade other markets from centering in on a geodomain. As long as a product or service can be distributed outside of the webmaster’s location, they should not be afraid to use geodomains that target national or even international audiences.

This is not to say that geodomain marketing isn’t better for some industries than it is for others. Why? It’s because the areas that people live in have their own cultural and sociological needs. Even if one markets in their own country, people living in one state or province may not have as much of a demand for a particular product or service. For example, consider a website that is marketing private boats. If they use a geodomain that encompasses an area that is lower-income, naturally, their efforts won’t result in many sales. This is why it’s very important that webmasters investigate the general characteristics associated with the location they would like to create a geodomain for.

So, how can a person find a geodomain name?

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Google Webmaster Tools

January 29th, 2012 Seo blog in Seattle 1 comment

Google Webmaster Tools

logo google Google Webmaster Tools free

Enable easy discovery of your website with Google Webmaster Tools. Submitting your website’s sitemap to Google is a free and easy way to inform Google of the architecture of your site and allows for prioritization of your key web pages.

Google Webmaster Tools is a important resource for any website owner. It’s designed to inform webmasters about how Google bot is interacting with their website. Google Webmaster Tools gives detailed information on broken links, popular keywords and how often Google is stopping by. It’s Googles way of giving website owners the information that they need to be successful. Google’s Webmaster Tools provide you with a free and easy way to make your site more Google-friendly. Using Google Webmaster Tools, you can:

Google Webmaster Tools offer you:

  • Get Google’s view of your website, and diagnose potential problems. See how Google crawls and indexes your site and learn about specific problems Google is having accessing it.
  • See how your site is performing. Learn which queries drive traffic to your site, and see exactly how users arrive there.
  • Share info with Google to help Google crawl your site better. Tell Google about your pages: which ones are most important to you and how often they change.
  • Get started today — it’s free! It’s an easy and free way to have a more interactive experience with Google.

Sign Up Google Webmaster Tools, it’s free tool!

Useful video – Matt Cutts Discusses Webmaster Tools:

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